Category Archives: Great Communicators

How to write like Julia Child.

Suddenly, America is taking a fresh look at one of its great communicators, Julia Child. And love is in the air. Her magnum opus, Mastering the Art of French Cooking, has rocketed to dizzying new heights atop other New York Times bestsellers. Health-crazed, 21st century Americans are now secretly slipping into rich crème sauces and [...]
Also posted in Communication Tips, General Writing | 7 Comments

Three tips from one of the 20th century’s great communicators.

This month marks the 10th anniversary of the passing of David Ogilvy. Expelled from Oxford as a less-than-average student, he went on to become a sous-chef in Paris, a stove salesman in Scotland, a British Intelligence officer in Washington, and a farmer in Pennsylvania.  Then he discovered his true calling, founding what would become one [...]
Also posted in Branding, Communication Tips, General Writing | 5 Comments